SHAR-X, re-design of the visual style

REALIZATION: logo, visual style, mascot, labels CLIENT: SHAR-X Create a visual brand style and re-design the labels to make the products in the segment as distinctive as possible, both on the shelves and in e-shops. A strong visual differentiation with the competition was made with the client’s fondness for punk and preference for logotypes, similar to the one […]

NANITS mascot

Nanits Comics was a start-up “bringing comics to life”. An app presenting an innovative form of reading digital comics with music, sounds and spatial effects. And every comic book brand needs a comic book mascot. How else to build marketing communication for such a project than through a character and speech bubbles? (Among other things, Nanits comics were made […]

Visual identity redesign

whaat.cz (redesign brandu)   Pro internetový obchod s elektronikou Whaat.cz jsme vytvořili kompletní redesign od nového loga přes maskota až po novou reklamní kampaň. Ilustrovanou část jsme nejdříve museli postavit na jednotném konceptu komunikace značky. Ve výtvarném stylu byla stylizace do komiksových superhrdinů jasnou volbou. Ta navazuje na dřívější koncept brandu, který jsme oprášili, sjednotili, vylepšili a posunuli na […]