For MyQ, we redesigned the visual communication using comic book characters. However, the Bessie mascot was used for a separate MyQ Roger product, stylized into fighter jets.
The series of spots was designed to highlight the benefits of the MyQ solution compared to the competition.
The series of spots was designed to highlight the benefits of the MyQ solution compared to the competition.
The pilot Bessie is the main character for the communication of the MyQ Roger product. The illustrations were used on the microsite of the new MyQ Roger product.
