Merchandizing in its entirety

Merchandizing in its entirety: How original merch brings your brand to life

Merchandising is one of the most effective ways to build brand awareness, increase sales and create a deeper connection with customers. At artBLOCK, we believe that well-designed merchandising is a powerful tool that has the potential to turn fans into loyal brand ambassadors.

Why invest in merchandising?

Increase brand awareness: merchandising is a way to get your brand directly into the lives of your customers. Show your brand in an everyday context – on t-shirts, mugs, bags or even your favourite gadget. Products with your logo, design and brand mascot are naturally worn, shown, shared and spread your name.
Connecting emotions with the brand: According to surveys by PPAI (Promotional Products Association International), 83% of people say they remember a brand better if they receive merchandise. Branded gifts or merchandise create an emotional connection between the customer and the product. They create a sense of belonging and prestige, which increases their loyalty to your brand.
Long-term customer engagement: merchandising is not a one-off affair – quality products are part of customers’ everyday lives and remind them of your brand for a long time. For example, when a customer wears your t-shirt, they are exposed to your brand every time they wear it.

How do we approach merchandising at artBLOCK?

At artBLOCK, we create merchandising that matches the character of your brand while reflecting its values. From graphic design to product selection to final processing, we make sure that everything is in line with your vision. We focus mainly on:

Visual brand identity: every merchandising product must be consistent with your identity. We create original illustrations and animated elements that add personality to your merch. We develop mascots, iconic elements and visual motifs that can be transferred to products your customers will appreciate.
Modular design: thanks to modular design, we can create many different products from a single motif. One template can be used to create dozens of variations that will look unique and fresh, while maintaining a consistent brand line.
Functionality and quality:We work with suppliers who provide quality products, whether it’s textiles, office items, sporting goods or electronics. It’s not just about design, it’s also about comfort and functionality – products that people actually use stay in their lives longer.

How can we help you?

Ať už hledáte inspiraci nebo máte jasnou vizi, artBLOCK vám pomůže vytvořit merchandizing, který bude odrážet hodnoty vaší značky a zaujme vaše zákazníky. Od návrhu až po realizaci vám dodáme produkty, které posílí vaši značku a budou s vámi po dlouhou dobu.

🎁 Kontaktujte nás, a společně vytvoříme merchandizing, který bude skvěle fungovat pro vaši značku!